As we move through Q3, I’m seeing something in our corner of the UCaaS world that’s worth talking about. While the big players like RingCentral and 8x8 are reporting slow, incremental growth, we’ve been steadily outpacing the industry quarter after quarter.
That’s not by accident. I attribute our momentum to one thing: a strong channel with great customer relationships and the flexibility to go head-to-head with the giants—and win. While others slow down, we keep growing. We’re not just holding our ground; we’re stealing market share.
There’s a lot I can’t share just yet, but let’s just say this—AI will have a significant impact on any UCaaS or PBX vendor that wants to compete in the traditional voice services world. We’re going to be ready for that change, and we’re building in ways that give our partners a distinct advantage.
In the short term, there’s plenty to be excited about:
A new mobile app with great call quality and deep Netsapiens integration.
Upgraded sentiment analysis tools—a major improvement over what’s been available in the market before—designed for call center agents, supervisors, and even basic users.
These aren’t just “nice to have” features. They’re strategic moves to help our partners sell more, support better, and deliver a differentiated customer experience.
In a word? AI.
AI is going to reshape how we sell, how we service partners, and how they serve their customers. Customer expectations will shift toward automation and improved experiences—that’s where the investments will go. We’re making sure our partners are ahead of that curve.
At the same time, we’re staying ahead of compliance changes like STIR/SHAKEN and Robocall mitigation, ensuring partners never have to scramble to meet new requirements.
One of my biggest focuses is reducing time-to-resolution for support issues. We’ve made infrastructure and ticketing upgrades that give our technicians better tools, and we’re streamlining how we gather information upfront so we can act faster. Partners will start to see these changes over the coming months, and the goal is simple: faster fixes, less downtime, happier customers.
We’ve also been doubling down on resources that help MSPs deliver more value—whether that’s through cutting-edge AI features, better onboarding, or sales enablement tools that make winning deals easier.
If you’re currently an agent for another UCaaS provider, you’re building someone else’s business. They keep the customer—you get a commission. With RingLogix, we offer three different programs that let you make 2–4X more than you’d make as an agent, keep the customer, and build real equity in your business.
If you’re already a reseller, our infrastructure stability and security set us apart. I’ve said before—if we did a side-by-side comparison of our platform with a competitor’s, most resellers would be blown away by the investments we’ve made.
And then there’s our PartnerCare program—a team with decades of experience who can help you sell to new customers, prep for installs, and turn up services quickly and smoothly.
The biggest opportunities for partners will come from delivering more value in both products and service. We’re laser-focused on giving you the tools to do both. From AI-powered features to programs that strengthen customer relationships, the goal is to make sure you’re not just competing—you’re winning.
If I had to sum up our focus for the rest of 2025 in one sentence, it would be this:
“Time to value is our focus. We’re hiring, we’re transforming, and partners are going to love what they see.”
We’re in a position to help MSPs grow faster, protect their customer base, and sell against the biggest names in the industry—without giving up margin or control. Whether you’re new to UCaaS or looking to expand your current offering, the next chapter for RingLogix is all about giving you the competitive edge you need.
If you’re ready to win more, keep more, and deliver more, we should talk.